Purebred Red

On Wisconsin! Purebred Red is our way of sharing that one-of-a-kind Badger pride in an exquisite box filled with iconic tastes and surprises sure to delight students, alumni, donors and friends. Welcome a new Badger to the family, congratulate a graduate, send warm wishes to friends and former housemates; Purebred Red is authentic Badgers spirit, in a one-of-a-kind package.

Interstate shipping regulations do limit the states to which our boxes that contain wine can be shipped. Please check our terms to ensure that we can ship to your desired state.


    • Pure Bred Red, Botham Vineyards
    • Stemless Wine Glass, JMRDEsigns Co.
    • Red & White Popcorn, Poppin' Z's Gourmet Popcorn
    • Badger Decal, LivMandala
    • Wisconsin Union Starburst Coaster, Wisco Industries
    • Wisconsin Union Mini Terrace Chair, Wisco Industries
    • Corkscrew, WiscoLove
    • Price includes cold packaging fee. Items subject to change based on availability.


    SHIPPING PERISHABLES -- We require 2-day shipping for all boxes containing perishables (cheese, sausage, chocolate) for delivery addresses that are outside Wisconsin. If your order includes any of these items and will be shipped beyond Wisconsin's borders, please select UPS or FedEx 2-day shipping. We also reserve the right to hold shipments if the temperature is above 80 degrees F or below zero (shipping wine). ADDITIONALLY, WE DO NOT SHIP BOXES THAT CONTAIN PERISHABLES TO OUT-OF-STATE DESTINATIONS AFTER WEDNESDAY EACH WEEK. Thanks so much. These choices help to ensure that your lovely gift is delivered in perfect condition. Questions? 608.437.2202